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Newslaundry
Newslaundry
National
NL Team

Research paper points to BJP’s ‘massive advantage’ through YouTube influencers

Bharatiya Janata Party Elvish Yadav Lok Sabha YouTubers India Newslaundry

With India having the largest number of YouTube users, Indian politicians are choosing to be interviewed by YouTubers instead of journalists and political interviews in the run-up to the Lok Sabha elections may see the same trend, a new research paper has suggested.

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