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The Guardian - US
The Guardian - US
World
Nick Robins-Early

Republican voters less confident than Democrats in spotting AI deepfakes, poll shows

person wearing white talks to person wearing black in front of a screen with image of a person standing
A screen showing an interactive computer avatar powered by AI, at a summit in New York in 2022. Photograph: Justin Lane/EPA

Only one in four registered voters have strong confidence in their ability to tell the difference between real and AI-generated visual content, according to new research. Responses to a poll on artificial intelligence in politics also showed broad concerns among both Democrats and Republicans with AI’s influence over elections, as well as demands for increased curbs on its use. Members of both parties don’t want their candidates tweeting synthetic media.

The survey was provided exclusively to the Guardian by UK-based research firm Savanta, which originally commissioned it in response to a Guardian story about the origins of Taylor Swift deepfakes posted on Truth Social by Donald Trump. Savanta polled a representative and weighted sample of 2,004 US adults from across different demographics and regions.

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