There’s no doubt that Name, Image and Likeness (NIL) has completely changed the college athletics landscape. Some players are now receiving their a share of the monetary pie, as collegiate athletics continue to amass incredible amounts of revenue.
Ohio State football coach Ryan Day understands that as the landscape changes, there is now an added onus on ensuring that players have NIL deals in place, and the role that it now plays in recruiting.
When speaking to 100 members of the Columbus business community on Thursday morning, Day said that he believes it will take $13 million from the local business community to keep the Buckeyes roster intact.
