A new Bloomberg report citing various analysts and investors suggests the Switch 2 could wind up costing more than $400 and still be the biggest video game industry launch in history.
Bloomberg's Takashi Mochizuki spoke to analysts "who regularly communicate" with Nintendo as well as "its software and hardware partners," and the consensus is that the Switch 2's price tag will be least $400, although it's noted that US tariffs could drive that price even further up. If true, the Switch 2 would be Nintendo's priciest console ever, beating out the $350 Wii U Deluxe, although that console's price equates to $484 in 2025 money.
