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Windows Central
Windows Central
Technology
Jez Corden

Inside Xbox’s profit pressure — How a 30% margin target is reshaping everything from studios to strategy (and upsetting fans)

Microsoft CFO Amy Hood.

Over the summer, I said on my Xbox Two Podcast that I'd heard a rumor that Microsoft was forcing Xbox to deliver a 30% profit margin. However, unable to land enough concrete evidence — I'd hoped the insane figure had been hearsay. It must've been, right?

Apparently, it isn't.

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