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The Guardian - UK
The Guardian - UK
Business
Guardian staff

QVC, Macmillan and Audible win at Guardian Advertising Awards 2025

The Guardian Advertising Awards 2025 logo

Brands including QVC, Macmillan and Audible have been recognised at the second annual Guardian Advertising Awards, which celebrate scale, influence and integrity across the publisher’s platforms.

The grand prix award was given to QVC for the Menopause Your Way campaign, which the judges called “brave” and praised for its inclusivity in an advertising space that is “not usually inclusive”. The campaign also won in the challenger brands category.

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