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Windows Central
Windows Central
Technology
Adam Hales

"Protect and elevate the Xbox brand": Microsoft hires for major new comms role, pointing to a potential shift in PR strategy

Xbox Microsoft
Xbox Logo.

I’ve been saying this a lot lately whenever I cover Xbox, but they seem to be on a bit of a positive run since Asha Sharma took over as CEO. It seems that the positive run from Xbox is continuing too, as it was hiring for a new position, a Senior Manager, Xbox Brand & Reputation.

A certain Major Nelson of Xbox fame seemingly expressed interest in and the role has since closed its applications. At the very least, Xbox hasn’t stepped on a rake in the way it often used to.

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