The prime minister was pictured sitting in front of a poster that reads “Be clear on Covid” and the irony is simply too much.
The picture was taken by Leon Neal on Monday morning as Boris Johnson made a constituency visit to a Boots in Uxbridge where the prime minister observed people receiving their jabs.
The sweet irony of the picture is that since the beginning of the pandemic, the government has faced criticism over how clear its communication has been when it comes to tackling coronavirus.
Johnson previously had to apologise after getting his own government’s Covid rules wrong and recently faced criticism over providing the public with “mixed messaging”. He’s also demonstrated inconsistency around the wearing of face masks and government rules on, er, alleged gatherings…
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Amongst those to reshare the picture on Twitter was Pippa Crerar, The Mirror’s political editor who has had several scoops about alleged rule-breaking at Number 10 in recent weeks.
Notably this was *not* a pic taken by one of No 10's in-house photographers 📸 https://t.co/qh6KmrxYc0
— Pippa Crerar (@PippaCrerar) January 10, 2022
Other Twitter users also loved the picture, with The Independent’s political correspondent Ashley Cowburn quipping: “I don't think you'll see this on the No 10 Flickr account”.
I don't think you'll see this on the No 10 Flickr accounthttps://t.co/Pc35Tzb4Li
— Ashley Cowburn (@ashcowburn) January 10, 2022
A picture speaks a thousand words... https://t.co/p32SL78LF7
— Thom Brooks (@thom_brooks) January 10, 2022
Terrific pic from Boris Johnson's visit to a vaccination centre this morning
— Lizzy Buchan (@LizzyBuchan) January 10, 2022
(Leon Neal/Getty Images) pic.twitter.com/crxupZ4D8R
It's these types of pics that is behind No10's reasons for having three (THREE!) personal snappers. They dont have control over pics like this...and they dont like it. https://t.co/79c7VCt7CL
— Richard Vaughan (@RichardVaughan1) January 10, 2022
Ha! Always check what you're posing in front of... https://t.co/oISBugjxnL
— Peter Bowyer (@bowyerp) January 10, 2022
Oh, the irony. https://t.co/KZ6xliIZ1N
— Gary Robinson 🏴🇧🇬🇪🇺 (@ragazzoscot) January 10, 2022
This isn’t the only golden picture taken by Neal today.
As part of his constituency visit, Johnson also went to Oakwood School, where this fantastic shot of the prime minister holding his head in his hand in a maths class was taken.
Every day’s a school day, right?