For those who thought that Primark couldn't have upped their game anymore, the popular budget retail store has released a dupe for an expensive designer coat, which shoppers are labelling as "gorgeous". Keen fashion lovers have raved about how cheap the alternative is, as it costs a fraction of the price in comparison to the £290 original.
After taking to the shops with her sister, Lauren Candy documented her shock on popular video-streaming service TikTok as she stumbled across the coat, which looks strikingly similar to North Face's coveted teddy jacket. The TikToker's video, which has already exceeded 120,000 views to date, showed off the store's cheaper £35 version.