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The Guardian - UK
The Guardian - UK
Business
Sarah Butler

Poor results at Puma and Zara owner fuel fears of slowing US consumer demand

Trainers on a display rack
Puma Speedcat trainers on a sale display rack at a Puma store in London. Photograph: Hannah McKay/Reuters

Unexpectedly poor results from the sports brand Puma and the fashion group Inditex, which owns Zara, have fuelled fears about slowing consumer appetite in the US amid uncertainty over Donald Trump’s tariffs.

Shares in Puma dived by more than a fifth as the company warned that sales growth this year would be slower than hoped as “geopolitical tensions and macroeconomic challenges will continue, especially trade disputes and currency volatility, which is expected to weigh on consumer sentiment and demand”.

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