Look, Pepsi, we've been through this. The brand has an insatiable appetite for poking fun at Coca-Cola in its ads, which only serves to emphasise its position as the underdog. And while Coke's recent resurrection of one of its iconic campaigns might not be the most original advertising move we've seen in recent years, Pepsi's attempt to parody crosses the cheeky threshold, comfortably entering cringe territory.
Coca-Cola's bottles and cans currently feature various first names, suggesting you might want to 'share a Coke' with a friend. And now Pepsi has released it's own take on the campaign, swapping out people's names with those of foods. The kinds of foods, such as 'Burgers' or 'Tacos', that you might 'share' a Pepsi with. Funny, right? Put it this way, we've seen cleverer print ads from the Coke rival.
