Penneys shoppers have fallen in love with a coat that keeps them warm and cosy in the winter weather - and looks like a much pricier brand.
The much loved store is selling an insulated jacket with warm fleece material, as well as waterproof shoulders and a zip-away hood making it perfect for winter weather, and its only €40.
And Penneys lovers were quick to point out that this jacket is very similar to the two toned beige and cream puffer jacket from The North Face, which costs around €330.