One of college sports’ most prominent media personalities offered strong convictions that the NCAA's failure to punish violators harshly enough will fail to deter programs from cheating in the future.
A recent ruling handed down by the NCAA’s Independent Resolution Panel against the LSU football and men’s basketball team placed both teams on probation for three years, in addition to other penalties. But for ESPN’s Paul Finebaum, that wasn’t enough.
“The message is clear. Cheat like crazy and don’t stop until you win. I never thought I would say that, but it’s the truth. It simply doesn’t matter anymore,” said Finebaum while appearing on the McElroy & Cubelic in the Morning on Jox 94.5 in Birmingham.