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Bangkok Post
Bangkok Post
Business

Parties, supporters bank on social media to woo voters

A screen capture shows short video clips of politicians that are popular on social media platforms such as TikTok ahead of the upcoming elections. (TikTok capture by chevamatch.cvm)

Political parties and their supporters are using social media platforms to convey messages, attempting to woo voters at the polls next month, resulting in a fierce content war among rival camps.

Such content often features catchy mottos to highlight party policies and criticism of rival party policies.

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