Children as young as two are appearing in TikTok videos demonstrating their skincare routines, a Guardian investigation has found, raising concerns about the beauty industry’s reach. Dermatologists say children do not need multi-step skincare and warn the trend may be fuelling anxiety about appearance from an early age.
We want to hear from parents of children of primary school children or younger. Have your children asked for skincare products or felt pressure to follow routines they’ve seen online or heard about from friends? Have you noticed changes in how they think about their appearance? Do you have concerns?
