A blind taste test has ranked a number of own-brand baked beans ahead of established names like Heinz and HP.
The test was conducted in February by the consumer experts at Which?, and crowned Asda's baked beans which cost just 50p as the best of the bunch.
Costing less than half the price of branded rivals, Asda's beans achieved the top score of 77 percent for flavour, appearance, texture and aroma.