A little over a year ago, I began a focused programme of engagement with West End businesses to understand their vision for the future of the West End and how we, as their Business Improvement District, could work together to achieve it.
We held hundreds of meetings, with businesses spanning retail, leisure and hospitality, property, and – reflecting the changing mix of the district – office owners and occupiers. A shared vision for the West End emerged: a thriving, competitive and future-ready destination, embodying opportunity for all who work, visit and invest here.
