Oracle cards, astrology forecasts, guided meditations, crystal hauls—spirituality has carved out a glossy, fast-paced niche on TikTok. But is this a genuine spiritual renaissance or just another algorithmically fuelled aesthetic trend?
I recently RSVP’d to a launch celebrating the new aura-coloured collection of Stanley Cups; the clincher was the promise of aura readings. Like most millennials—and, I would hazard, most people—I yearn to be defined. Sure, I like the idea of moving through the world with an air of mystery—“Who is she?” I imagine passersby saying—but I also want to be seen, heard, understood. This is a fairly universal desire and probably has a lot to do with the endurance of anything that claims to offer it: astrology, tarot, Oracle cards.
