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Evening Standard
Evening Standard
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Josh Barrie

OPINION - Tupperware, relic of the boomers, is no more

When was the last time you heard the word Tupperware mentioned? Was it in reference to Donald Trump? Some say his face reminds them of an empty lunchbox that once housed bolognese.

Actually, Tupperware is talked about all the time, but sweepingly: people aren’t usually citing the brand’s products; they’re discussing food storage in general. Any old box. The name is synonymous with plastic tubs filled with leftovers — the fact is, the name appears destined to outlive the company.

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