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International Business Times UK
International Business Times UK
Vinay Patel

OpenAI Tightens Sora Rules on Dead-Celeb Clips — CAA Says Creators' Rights Are Still Under Threat

The rise of OpenAI's Sora video generator is facing a furious backlash from a major talent agency, which blasted the tech company for an intellectual property policy that felt like 'blatantly dismissing creators’ rights'. (Credit: Pexels)

In a digital landscape constantly redrawing its boundaries, OpenAI's latest move regarding its Sora text-to-video model has sent ripples across Hollywood. While the company introduces stricter policies on generating clips of deceased celebrities, the influential Creative Artists Agency (CAA) remains vocal, arguing that the fundamental rights of creators are still deeply vulnerable.

This tension between technological innovation and artistic control is escalating, and the industry is watching closely to see who will ultimately draw the line in the sand.

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