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The Guardian - AU
The Guardian - AU
Technology
Josh Taylor Technology reporter

OpenAI promises more ‘granular control’ to copyright owners after Sora 2 generates videos of popular characters

An illustration showing a smart phone with OpenAI’s Sora 2 logo and a humanoid character in the background
OpenAI’s Sora 2 app allows users to make AI-generated videos based on a text prompt. Photograph: Algi Febri Sugita/ZUMA Press Wire/Shutterstock

OpenAI is promising to give copyright holders “more granular control” over character generation after its new app Sora 2 produced a flood of videos that depicted copyrighted characters.

Sora 2, a video generator powered by artificial intelligence, was launched last week on an invite-only basis. The app allows users to generate short videos based on a text prompt. The Guardian’s review of the feed of AI-generated videos last week showed copyrighted characters from shows such as SpongeBob SquarePants, South Park, Pokémon and Rick and Morty.

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