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Al Jazeera
Al Jazeera
Technology
Erin Hale

On ‘China’s Instagram’, women find a space to discuss the routine and taboo

Xiaohongshu has more than 200 million users in China and among the Chinese diaspora [Shutterstock]

Taipei, Taiwan – Alice Guo sparked a flurry of interest on Xiaohongshu, the Chinese social media and e-commerce platform, when she decided one day in 2021 to share advice on preparing for a job interview.

Chinese-born Guo was living in Toronto at the time, grounded by the COVID-19 pandemic after years of bouncing between jobs in Vancouver, Hong Kong, New York, Los Angeles and Shanghai.

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