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Broadcasting & Cable
Broadcasting & Cable
Business
Jon Lafayette

No Numbers From Comcast For Peacock’s NFL Playoff Game Impact

Peacock Comcast NFL Mike Cavanagh Antenna
NFL Wild Card game featuring Kansas City Chiefs quarterback Patrick Mahomes.

Comcast declined to say how many viewers signed up for Peacock just before its streaming-exclusive NFL playoff game this month.

“We would expect to see an increase in paid subs,” Comcast president Mike Cavanagh said on the company’s 4th quarter earnings call Thursday. 

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