Apple's (AAPL) Vision Pro broke new ground technically when it was launched two years ago. However, the roughly 22-ounce headset, originally priced at $3,499, has struggled to translate its impressive debut into major sales.
Following initial enthusiasm from early adopters, demand waned significantly, leading Apple to reportedly reduce production at the beginning of 2026, as IDC estimated Q4 sales at just 45,000 units. That sales slowdown now appears to have reached deeper into Apple’s workforce, with the company reportedly cutting roughly 200 jobs across its Apple Vision and Siri teams.