STAMFORD, Conn.—NBC Sports unveiled a rendering of its on-campus studio set for B1G College Countdown presented by Genesis, which will debut in nine days at Penn State as NBC and Peacock kick off their Big Ten Football schedules on Saturday, Sept. 2.
The set is part of NBC Sports new package of Big Ten Games on Saturday night. In 2022, the Big Ten announced a seven-year, $7 billion media deal with CBS, NBC and Fox allowing the three networks to broadcast their games starting in 2023 and running through the 2029-30 season.
