Get all your news in one place.
100's of premium titles.
One app.
Start reading
Operation Sports
Operation Sports
Steve Noah

NBA, NBPA and 2K Expand Global Partnership With New Multiyear Deal

The NBA, NBPA and 2K have agreed in principle to a new multiyear global partnership expansion, keeping one of the most popular sports gaming franchises firmly connected to the league and its players for years to come. Alongside the main deal, 2K is also set to continue its partnerships with the NBA G League and USA Basketball.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.