Jeian Jeong and Michael Schneider of Gensler, a global architect and consulting firm, wanted to take Nanolumens’ patented Nixel topology and use it as its own independent display. With the help of the Nanolumens’ Special Projects Group (SPG), the "is it possible" became possible.
The concept was to have a main 16:9 display splayed out from the main display to create an industrial, deconstructed video wall display that looked like a circuit board. It needed to have a clean aesthetic, but also seem industrial with parts and cabling exposed—like a TV had exploded…intentionally. The industry has coined a phrase for this as “Tech-o-rating,” and the result was a very tech-forward design with form and functionality.
