Oh, come on. What kind of sad, flatulent geek comes up with policy initiatives billed as Big Dog and Red Meat (is the Red Meat for the Big Dog?) as a way of suggesting that the PM is going to get all populist? The brains at Downing Street may not have actually coined the terms but the gist is that — stand back, girls — Boris is going to get back in touch with his base and feed them something that Tories, as opposed to lovely, eco-friendly Carrie, actually want to hear.
And why should he want to do that? Oh I don’t know. Your call. Why would any PM want to direct attention towards cross-Channel migrants and a clampdown on the “drinking culture” at No 10?
