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The Guardian - US
The Guardian - US
World
Lauren Aratani

MyPillow founder Mike Lindell denies nod to neo-Nazis in new ad campaign

An older man in a suit in the sun.
MyPillow CEO Mike Lindell in 2023 in West Palm Beach, Florida. Photograph: Octavio Jones/Getty Images

The MyPillow company and its founder, Mike Lindell, a far-right influencer and acolyte of Donald Trump, are continuing to run a promotion despite criticism that it utilizes numerical symbols associated with neo-Nazism.

The company has been touting a promotion for a pillow with a sale price of $14.88 and it was still on offer on Friday morning.

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