Bengaluru: Myntra's flagship Big Fashion Festival will go live on October 8. Speaking about the Big Fashion Festival, Sharon Pais, Head of Myntra, said, "The Big Fashion Festival has become a defining moment in India's festive calendar, connecting our entire ecosystem - from empowering regional sellers and small businesses to bringing the best of global and Indian fashion and lifestyle brands to millions of homes.
"At Myntra, we are combining that festive spirit with cutting-edge technology, leveraging our AI tools and expanded delivery network to make fashion accessible, personalised, and seamless for over 80 million shoppers across the country."