Many of us have fallen into the habit of rebooking our gel manicure appointments every two to three weeks. We have a fresh coat applied, then it's removed after a fortnight or so, and before our nails have a moment to breathe, a new colour is reapplied. And whilst the gel polish isn't a problem, if your nails aren't appropriately prepped, you get a bad removal, or pick and peel your gels off, and don't give your nails time to rebalance, this can all lead to damaged nail beds. This is why over the past year, nail health products, like nail strengtheners and caring cuticle oils, which take a skincare-like approach, have proven increasingly popular. Whilst some people have decided to take a long break from salon visits, not everyone wants to do this, which is where 14 Day Manicure's Nonicure kit comes in. Designed to be used between appointments, it's a three-step kit that prevents damage by boosting hydration, strengthening the nail, and allowing it time to rehydrate. "I created Nonicure after years of seeing the same issue again and again. Most nail damage isn’t caused by gel polish itself. It’s caused by dehydration and overworking the natural nail through repeated filing and removal," says Suzanne Fowler, founder of 14 Day Manicure. "People often try to cover the problem with another manicure instead of addressing the condition of the nail underneath. Nonicure was designed to change that. It’s a preventative nail care system that restores hydration and improves the condition of the natural nail so damage is less likely to happen in the first place. In simple terms, it’s about prevention rather than repair."
