A mum of three has revealed how she feeds her family of five for less than £65 a week using Asda's Just Essentials range. Jody Jones, from Bangor in Gwynedd, had become increasingly worried about how the cost of living crisis would impact on her family and decided to take action.
Using Microsoft Excel, the 37-year-old, who also works at her local Asda store, created four detailed shopping lists and four food plans, as well as a four-week shopping list for cleaning products, in an attempt to keep the cost of shopping down. Aside from the cleaning products, all of the items were from the new Just Essentials range, which was introduced by the supermarket earlier this year.
She had noticed that the new range, which replaced their Smart price range, had received mixed reviews, with some shoppers complaining that the bright yellow packaging was a "poverty marker" and was “embarrassing poorer families”. Eager to try it out for herself, Jody got to work and managed to get a month's worth of shopping for an average of £62 a week, as opposed to having previously spent in excess of £100 a week.
