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Evening Standard
Evening Standard
Lifestyle
Kerry Potter

Motivational memes and cheerleading mantras: the rise of toxic positivity

*This article was originally published in February 2021

“I’m so bored of WFH, I’ve hit a wall,” I moaned, in a message hastily fired off to a WhatsApp group of my oldest friends. “I’ve had enough.” Within minutes, a reply came from one of my gang, a community nurse who spends long days trussed up in PPE, treating elderly Covid patients.

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