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Manchester Evening News
Manchester Evening News
Entertainment
Emma Gill

Morrisons ditches 'most expensive' title after rival supermarket's price hike

Under fire supermarket Morrisons has ditched its title of 'most expensive' after a rival's price hike. In our weekly comparison of shopping basics, Morrisons has held the unfortunate position every week for more than six months, with just one exception.

But now rival Asda has taken the title for the first time ever since we started tracking prices back in March last year.

Read more: Supermarket urged to 'chill with prices' as shopper dad walks out in disgust

The supermarket has already made headlines this week when shoppers accused it taking advantage of customers by hiking costs more than necessary.

One dad says he was so shocked by the prices on his recent visit to the supermarket that he walked out and went to Aldi, where his shopping came to £15 less.

And yesterday we reported how our own shopping at the supermarket has risen by almost 15% in the last six months.

The cost of meat in particular has taken a hit during the cost of living crisis and we shared how one item in particular, a two-pack of chicken breasts, has not only increased in price at Asda, but has also shrunk.

Asda has reduced the size of its chicken, but increased the price (Manchester Family/MEN)

Six months ago a 350g pack of chicken breast fillets was priced £2.65 at Asda. Now the size has been reduced to 300g, but costs £3.

That price now makes it the highest out of all the six main supermarkets and is the reason why Asda now sits at the bottom of our comparison chart, with a bill of £11.83 for our shopping basket, which also looks at the cost of a two-pint bottle of milk, a loaf of bread, coffee, teabags, butter, beans and mince.

After five weeks as the 'cheapest' retailer, Aldi has once again lost the top spot to Lidl after it too increased its chicken from £2.25 to £2.29 and its mince from £1.79 to £1.99, putting its overall bill at £11.35, compared with Lidl's £11.23.

Tesco and Sainsbury's are in joint third place at £11.46, followed by Morrisons - which has also increased its mince - at £11.67.

Despite the complaints about both Morrisons and Asda, recent research from Which? shows that it's the budget retailers Aldi and Lidl that have had the biggest price hikes over the last year - both up by more than 20% compared with Asda's 15.4% and Morrisons' 12.9%.

An Asda spokesperson said: "We’re working hard to keep prices in check for customers and remain the lowest-priced major supermarket – a position recognised by Which? in their regular monthly basket comparison which has named Asda as the cheapest supermarket for a big shop every month for the last three years.”

Asda has been accused of 'taking advantage' of customers with unnecessary price hikes (Chris Radburn/PA Wire)

Have you been keeping a close eye on prices, or changed where you shop to find cheaper products? Let us know in the comments here.

Here's the full list:-

Lidl

Loaf of white bread 800g - 36p

Milk 2 pints - £1.30

Coffee 200g - £1.85

Teabags 160 - £1.19

Salted butter 250g - £1.99

Beans 420g tin - 26p

Chicken 300g - £2.29

Mince 500g 20% fat - £1.99

Total £11.23

Aldi

Loaf of white bread 800g - 39p

Milk 2 pints - £1.19

Coffee 200g - £1.85

Teabags 160 - £1.39

Salted butter 250g - £1.99

Beans 420g tin - 26p

Chicken 300g - £2.29 (up from £2.25)

Mince 500g 20% fat - £1.99 (up from £1.79)

Total £11.35 (up from £11.11)

Aldi has increased the price of both its chicken and mince this week (Manchester Family / MEN)

Tesco

Loaf of white bread 800g - 39p

Milk 2 pints - £1.30

Coffee 200g (2 x 100g) - £1.84

Teabags 160 (2 x 80-pack) - £1.38

Salted butter 250g - £1.99

Beans 420g tin - 27p (up from 26p)

Chicken 300g - £2.50

Mince 500g 20% fat - £1.79

Total £11.46 (up from £11.45)

Sainsbury's

Loaf of white bread 800g - 39p

Milk 2 pints - £1.30

Coffee 200g £1.85

Teabags 160 - £1.39

Salted butter 250g - £1.99

Beans 400g tin - 25p

Chicken 300g - £2.50

Mince 500g 20% fat - £1.79

Total £11.46

Morrisons

Loaf of white bread 800g - 79p

Milk 2 pints - £1.30

Coffee (2 x 100g) - £1.66

Teabags 160 (2 x 80-pack Savers) - £1.30

Savers Salted butter 250g - £1.89

Beans 410g tin - 25p

Chicken 300g - £2.59

Mince 500g 20% fat - £1.89 (up from £1.79)

Total: £11.67 (up from £11.57)

Morrisons is no longer ranking as 'most expensive' (Manchester Family / MEN)

Asda

Loaf of white bread 800g (Just Essentials) - 39p

Milk 2 pints - £1.30

Coffee 200g (2 x 100g Just Essentials) - £1.66

Teabags 160 (4 x 40-pack Just Essentials) - £1.24

Salted butter 250g - £1.99

Beans 410g tin (Just Essentials) - 26p

Chicken 300g - now £3 and pack reduced from 350g

Mince 500g 20% fat - £1.99

Total £11.83 (up from £11.40)

Read more of today's top stories here

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