More than two thirds of mothers feel their vote does not count in this year’s general election, according to a new survey.
Some 500 women on the online community Peanut were asked about the upcoming vote and 69 per cent said they did not think their vote counted.
Only six per cent said they strongly identify with the party they plan to back at the ballot box on July 4, and half of those who said they will not vote said they could be convinced to change their mind if politicians were clearer about their policies.
Nine out of 10 (91 per cent) of community members said the key issue for them was the NHS and healthcare - with 79 per cent saying child and social care was also key.
Michelle Kennedy, founder and CEO of Peanut, said the election was “a pivotal moment for addressing the real concerns of women”.
She said: “From maternity policies to the cost of living, millions of women feel unheard and undervalued. It’s time for leaders, especially our new incumbents, to listen and act on what truly matters to them. They can’t afford not to.”
The election could see the end of the Conservative Party’s 14 years in office, with polls pointing to strong support for the opposition Labour Party.
The Tory campaign has in recent days been overshadowed by the row over the alleged use of inside information to bet on the timing of the July 4 poll, dampening Prime Minister Rishi Sunak’s hopes of putting a dent in Labour’s 21-point average poll lead.
