Beloved chocolate brands are facing criticism for 'shrinkflation', further squeezing Brits' wallets. Observant shoppers have noticed that popular treats like Twirl Bites and Galaxy Minstrels now come in smaller packages while prices remain unchanged. This follows reports that Cadbury Dairy Milk bars saw price hikes of up to 12% in just one month in 2024, sparking consumer backlash. The trend of shrinkflation is affecting multiple sections of grocery stores, further burdening customers amid a cost-of-living crisis.
