More holidaymakers than ever are looking to escape the UK on group getaways this summer as they continue to make up for lost time with friends and family, according to new analysis by online travel agent loveholidays.
loveholidays has seen group bookings increase by 77% this year compared to 2022, with demand more than doubling when compared to pre-pandemic levels (+114%).
Group holidays are proving particularly popular among younger customers, with bookings made by 18 to 25 year olds accounting for 40% of all group bookings. Meanwhile, those aged 45 and over account for 29% of group bookings.
Al Murray, Chief Marketing Officer of loveholidays, said: “Many of us are still making up for lost time when it comes to holidays, desperate to travel abroad with friends and loved ones after the restrictions of recent years.
“This is reflected in the strong demand we’re witnessing for our package holidays among groups, with bookings significantly up both year-on-year and versus pre-pandemic levels.”
With more Brits than ever before preparing to head off in search of some sunshine this summer, loveholidays has also revealed its most popular destinations for group bookings in 2023.
Known for its trendy capital and infamous nightlife, Majorca is the most popular destination for groups.
The popular family-friendly destinations of Tenerife and Antalya follow closely behind thanks to their stunning coastlines and popular beaches.
The Algarve in Portugal also featured on the list, with a whole host of attractions and hotspots for friends and families, while Costa Blanca in Spain rounded out the top five.
Al Murray continued: “With many Brits keen to spend more time with friends and family this summer, popular destinations like Majorca, Tenerife and Antalya are topping their lists – full of beautiful landscapes and vibrant cultures to explore. We’re looking forward to helping holidaymakers jet off on unforgettable breaks this year, making memories with their friends and families along the way.”
Whether you’re celebrating a special occasion with your friends or seeking to soak up the sun with your family, loveholidays has a wide range of cheap holidays for groups which will have you reaching for your passport in no time.
Top ten group holiday destinations according to loveholidays’ data
Majorca - stay at BH Mallorca Hotel (Adults Only) for seven nights, flying from Bristol, from £493pp: https://www.loveholidays.com/holidays/l/?masterId=267713&nights=7&rooms=3&date=2023-06-05
Tenerife - stay at Hotel Interpalace by Blue Sea for seven nights, flying from London Gatwick, from £351pp: https://www.loveholidays.com/holidays/l/?masterId=2782&nights=7&rooms=3&date=2023-06-07
Antalya - stay at Grand Uysal Beach And Spa Hotel for seven nights, flying from Newcastle, from £433pp: https://www.loveholidays.com/holidays/l/?masterId=370686&nights=7&rooms=3&date=2023-06-03
Algarve - stay at Grand Muthu Forte Do Vale for seven nights, flying from London Stansted, from £377pp: https://www.loveholidays.com/holidays/l/?masterId=2838&nights=7&rooms=3&date=2023-06-14
Costa Blanca - stay at Sol Pelicanos Ocas for seven nights, flying from Leeds Bradford, from £482pp: https://www.loveholidays.com/holidays/l/?masterId=1094&nights=7&rooms=3&date=2023-07-15
Costa Brava - stay at Hotel Metropol for seven nights, flying from Bournemouth from £318pp: https://www.loveholidays.com/holidays/l/?masterId=376356&nights=7&rooms=3&date=2023-06-21
Lanzarote - stay at Barcelo Lanzarote Active Resort for seven nights, flying from East Midlands, from £515pp: https://www.loveholidays.com/holidays/l/?masterId=2454&nights=7&rooms=3&date=2023-06-09
Costa del Sol - stay at Sol Principe for seven nights, flying from London Luton, from £489pp: https://www.loveholidays.com/holidays/l/?masterId=1595&nights=7&rooms=3&date=2023-06-06
Dalaman - stay at Green Nature Diamond Hotel for seven nights, flying from Birmingham, from £715pp: https://www.loveholidays.com/holidays/l/?masterId=377844&nights=7&rooms=3&date=2023-06-03
Ibiza - stay at Els Pins Resort and Spa for seven nights, flying from Manchester, from £472pp: https://www.loveholidays.com/holidays/l/?masterId=217157&nights=7&rooms=3&date=2023-06-01
