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MarketBeat
MarketBeat
Business
Chris Markoch

Microsoft 365 Premium Marks the Next Phase of AI Monetization

Microsoft Corporation (NASDAQ: MSFT) recently launched Microsoft 365 Premium across its productivity suite. The updated package adds the company’s artificial intelligence-powered assistant, Copilot, to its subscription bundle that includes Word, Excel, PowerPoint, Teams and Outlook. The package has been available to the company’s business customers, but this new subscription expands it to individual users for $19.99 per month. 

At first glance, this may not seem like a significant growth driver for a technology company with a market capitalization that’s just shy of $4 trillion. However, it’s a notable expansion of Microsoft’s AI strategy. 

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