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International Business Times UK
International Business Times UK
Maybelyn B. Paden

Meghan Markle's Team Slams 'Apocalypse' Rumours as Brand Faces $5 Million Panic Over Spoiling, Unsold Stock

Meghan Markle (Credit: Screengrab from YouTube video 'With Love, Meghan | Season 2 Official Trailer | Netflix')

Meghan Markle's lifestyle brand As Ever is facing fresh scrutiny in the US and UK after a DailyMail.com report alleged that the company could be exposed to as much as $5 million in lost profit from unsold, perishable stock, a claim her team has dismissed as yet another prediction of 'apocalypse' that has failed to materialise.

As Ever launched earlier this year with a tightly curated range of jams, teas, baking mixes and floral sprinkles, instantly drawing intense media attention because of Meghan's involvement.

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