'Inside Dubai: Playground Of The Rich' meets some of the world's wealthiest people, new arrivals, super-rich expats and families and their servants.
The BBC reality TV show meets some of the aspirational Brits who have decided to live and work in the city and how the people attracted to Dubai have changed over the years to the influencers who flock there today.
The third and final episode of the series features Leeds very own Amy Kitchingman, who came to Dubai on holiday for New Year’s Eve in 2010, and never left.
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The British ex-pat and former Miss Great Britain, Amy Kitchingman, has made a permanent home in Dubai despite being on a series of temporary work visa's and her work life being insecure.
Model and TV presenter Amy has to work to stay in the city she has made her home and as more and younger models flock to the city of dreams to pursue their careers the pressure mounts in her latest photoshoot.
The 33-year-old speaks about her experiences when she first came to Dubai, she explains that before she got to grips with the rules she was given a red card in the shopping mall for wearing a skirt that was too short and had to go home and change it.
She said: “I was once given a red card in the mall for wearing a knee-length dress.
"It was a normal thing back then. Security would say, ‘Sorry but we don’t think you’re dressed appropriately’ — and you would go home and get changed.
"It’s much more relaxed here now and I know how to carry myself.
“Public displays of affection or doing the no-pants dance on the beach — that’s not what I’m about."
However, she claims she has noticed a relaxation in the rules in more recent times.
Amy Kitchingman goes on to say: "There is a lot of money in Dubai but the longer you live here, the less you notice it."
“And you don’t have to be mega-rich to have a nice lifestyle.
“My friend, for instance, is a schoolteacher and she and the other staff quite regularly put money in to hire a yacht on the weekend so they can sail around.
"It’s a nice thing to do and four hours at sea might cost you a grand, or £100 each, so it’s not seen as super-extravagant.
“If people show off here it’s because they feel safe doing so.
“You could leave a gold Rolex in your shopping trolley and someone would probably chase after you saying, ‘Excuse me, you’ve left something’.
“I regularly put my handbag in the trolley and wander off and when I come back, it’s always there.
“But if I go home to the UK and do the same thing, my mum will start shouting at me.”
Amy claims that despite people's perceptions there is much more to the City than meets the eyes, she argues Dubai is "one of the safest cities in the world for women."
She says: “The main thing here is security. Dubai is the safest place I have ever visited or lived in. I can go out at any time and not think twice about something bad happening.
“If people want to show off, they feel safe doing that in Dubai.
“This is a place that attracts people who won’t think anything of spraying £10,000 bottles of champagne. But I’ve seen people do the same thing in London and Monaco. A lot of celebs come to Dubai and you regularly see them in restaurants.
"I interviewed Donald Trump, who was sweet, chatty and funny, and also the boxer Manny Pacquiao, who was very nice.”
Amy lives in downtown Dubai in a swanky apartment with a swimming pool and has a love for fashion and designer goods but she insists she has ways to keep herself grounded.
She says: “I live in pyjamas and I don’t let myself spend extortionate amounts.
"I love the website Revolve, which has brands from £20 for a top to £400 for a dress. I normally holiday in Cannes and St Tropez.
“I went to the Maldives for the first time last year for a girlie vacation. We’re lucky here because it’s very central, so you can get everywhere easily.”
The model and emcee hosts her own travel show, On The Go, where she showcases the healthy approach of spending vacation.
She is one of the popular TV presenters attracting the world’s attention with her uniquely themed travel show with a different approach to spending vacations.
Amy, is in a long-term relationship but does not post about her personal life on the internet, instead she shares snaps of her modelling jobs with her 51.9k followers.
The star shares many tales of dating profligacy in Dubai.
She says: “I’ve heard stories of guys trying to wow girls with expensive gifts. You see them on Instagram showing off about guys buying cars for them. Life here is undeniably glamorous and beautiful.
“I’m a normal person but I have established myself and now have a nice lifestyle. If I can move here and have this, then anyone can.”
You can watch the whole series of Inside Dubai: Playground Of The Rich on BBC iPlayer.
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