
AUSTIN, Texas—Media Excel will showcase its new artificial intelligence-based DIVA (Dynamic Intelligent Video Adaptive) encoding technology at the 2024IBC, Sept. 13-16, at the RAI Amsterdam Convention Center.
DIVA encoding’s approach maximizes efficiency by performing real-time analysis of incoming video streams, dynamically adjusting encoding settings and optimizing codec performance. The technology achieves high-quality video while delivering a 20% or better reduction in bandwidth usage for streamed HEVC-encoded video content, the company said.