You cannot go into the deer, elk, or whatever critter you're after woods without running into folks using and utilizing side-by-sides. Like GPS mapping software such as onX, good rifles and bows, or a good pair of boots, UTVs are now a part of hunting life. And they make life oh so much easier when you're trying to get away from civilization.
One of the biggest names in the space, and for conservation, is that of Steve Rinella's MeatEater empire. The brand, which now encompasses a host of hunting companies—from calls to apparel to cuisine to books, and even branded rifles—is known the world over for being one of the biggest go-to destinations within the hunting and conservation communities.
And while they've had a more informal partnership with the good folks over at Can-Am in recent years, the two have inked a far bigger partnership that'll put the brand's powersport machines to work in a far more meaningful way, aiming to give Can-Am dominance in the hunting world as the go-to machines for anyone who dons camouflage.