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Creative Bloq
Creative Bloq
Technology
Natalie Fear

Mazda's new logo is a masterclass in unfussy design

New Mazda logo.

In July last year, Mazda subtly filed a trademark for a slick new logo, breaking the mould of its dated 3D design. The contemporary revamp is yet to launch officially, but its sleek new look is a huge leap for the brand, following the decline of skeuomorphic design across many of the modern car logos on the road today.

As we saw with the new Jaguar logo recently, redesigning a car brand emblem can be controversial, yet Mazda's simple yet contemporary upgrade was well received by many. A welcome evolution that was long overdue, the new Mazda emblem proves that subtle tweaks can make an outstanding difference to a well-loved logo.

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