For decades, golf equipment brands have made special bags, headcovers and accessories for staff players to use in major championships to serve two purposes. First, at the most prestigious events, the cool gear makes it easier for companies to showcase how many players use their equipment. Second, if they are creative and appealing enough, the limited-edition items can also be sold to fans online.
This week at Augusta National Golf Club, TaylorMade staff players will be using “Season Opener” bags, headcovers and accessories designed especially for the Masters, and fans can pick up the gear on TaylorMade’s website.
The Staff Bag ($599.99) is covered in symbols, some of which are subtle, like the three gold flags with a halo near the handle that pay homage to Amen Corner (the 11th, 12th and 13th holes), while others like the azalea-patterned TaylorMade logo are easy to understand. The lining of the pockets are covered in a peach pattern.
The headcovers for drivers, fairway woods and hybrids ($99.99) and both blade-style and mallet putters ($119.99) also have peach linings.
TaylorMade also designed special-edition TP5 and TP5x Pix balls for the 2024 Masters ($59.99) that are covered in peaches instead of the orange and black diamond pattern found on the standard 2024 version of the Pix balls. According to TaylorMade, Tommy Fleetwood, who uses a TP5x Pix in competition, plans to use the Season Opener edition during this season’s Masters.
Shop 2024 Season Opener Collection
