Mud from the Marble Arch mound will be used to rebuild Hadrian's Wall as part of Tory 'levelling up' plans, it can be exclusively revealed by the Mirror.
Tourism experts say the Twitter storm that greeted the west London rubbish heap will soon be replicated up north.
"As we all know, Twitter mentions equals eyeballs and by that metric the Marble Arch mound has been a huge success", one said.
