Most people agree that the process of buying a car is deeply broken. A big part of the issue is having to deal with car salespeople who never seem to be on your side and instead feel like they’re using tricky tactics to get the most money out of you. Why can’t it ever be straightforward?
Well, it doesn’t seem like things are going to get any easier. Dealerships are starting to incorporate AI into their sales and customer service process, and it might end up leading to more frustration than anything. Here’s how it went for one customer.