As part of Blumhouse’s 15th anniversary celebrations, the studio is bringing M3GAN back to screens just months before its sequel hits screens. However, the screenings will feature special tech that encourages audiences to use their smartphones.
To shake things up, M3GAN’s upcoming limited theatrical run will use new technology by Meta to give audiences the chance to communicate with the AI doll via a chatbot. As reported by Variety, the technology is called Movie Mate and allows viewers to use their Instagram accounts to access exclusive content, trivia, and behind-the-scenes info in real-time while the film is playing on screen.
