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Daily Mirror

Business

Rachel Pugh & Emma Rosemurgey

M&S praised for using 'normal' model with stomach rolls and stretch marks in underwear ad

M&S Marks and Spencer

Marks and Spencer is being heaped in praise online after sharing a photo of a 'normal' woman with stomach rolls and stretch marks as part of an underwear advert.

The high street retailer shared a photo of body positive influencer Megan Carole, alongside the caption: "To me, from me. Self-love is the best type of love this Valentine’s Day."

Megan looked absolutely stunning in M&S' £28 Silk & Lace Underwired Minimiser Bra and £14 Silk & Lace High Leg Knickers and the post was quickly flooded with comments from impressed followers who loved that the image hadn't been unrealistically airbrushed, the Manchester Evening News reports.

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