
Lysol has issued an urgent safety intervention after a viral video showed a woman applying household cleaning spray directly to her skin. The manufacturer, Reckitt, took the rare step of publicly contacting the content creator following a wave of alarm from health experts and viewers.
The video, shared via Instagram posts including this clip and a follow-up post, shows the user treating a multi-purpose disinfectant as a personal care product, triggering a wider conversation about the viral Instagram health hazard posed by unregulated social media trends.