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Digital Camera World
Digital Camera World
Sebastian Oakley

Lucky Film announces new color film, promising affordability for analog photographers around the world

Lucky Color 200 film canister against a red promo background.

Film lovers have another reason to celebrate—Chinese manufacturer Lucky Film recently teased a new color film on its Instagram account, describing it as a "brand new, true original C-41 color negative 35mm film." While details remain scarce, this marks a major step for the company, which has been largely absent from the color film market for over a decade.

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